I am most excited by PFS’s new features to improve search, especially synonyms and stop-words. "We’ve seen an increase in sales in a way that matters to our brand - by fulfilling the needs and delighting our customers." What Other Product Filter Feature(s) Have You Enjoyed? Thus, they can discover products and accessories to complete their outfits, and filter by size in stock to see only relevant products. This is a huge win for our customers and our brand, as PFS makes the shopping experience much better for our shoppers. Besides, it can filter out variants, such as sizes, that are not currently in stock. The feature we use the most is the app's ability to create a discoverable hierarchy of our products by category that makes sense to shoppers, not merely by collection, but by product type. Pinup Girl Clothing allows shoppers to discover different product types to complete their outfits. □ Create fully-functional and easy-to-use product filters within just a few minutes with PFS! "After the trial ended, we found that customer adoption and ease of use made this app an unparalleled solution for our brand." Plus, it was easy to set up the app, to get it running and integrated with our theme. We do not have to mess with it too much, the PFS app works right "out of the box", and without our maintenance, it does a perfect job over 90% of the time. Internally, the app is our go-to solution for managing the way that our inventory is found and discovered on our site. We learned about it on the Shopify App Store. Why Product Filter & Search (PFS) by Boost Commerce? At that point, we tested out many apps for functionality and ease of use. However, it was primarily the user base that clued us in on whether the app has legs and will continue to be adopted. When choosing an app, we first looked for the number of users and then reviews. How To Choose The Right Shopify Apps For Your Store? Prior to this, he was - for years - the President of CD Baby, the largest distributor of independent music, as well as a fan and customer of Pinup Girl Clothing. In The Spotlight: Brian Felsen, Pinup Girl’s Lead of Marketingīrian Felsen is the lead of Marketing at Pinup Girl Clothing, helping the brand grow through digital marketing activities. Within a few short years, it has become a premier destination for unique, high-quality vintage-inspired clothing, shoes, and accessories. Challenge: Filter products to match the complexity of product tags and customer’s tasteįounded by CEO and Head Designer Laura Byrnes in 1997, Pinup Girl Clothing started with a rack of hand-sewn clothes in her living room.
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